Business Development Model: Targeting Profitable Customers

Targeting Your Most Profitable Clients
Target Markets
Offerings
Benefits
Marketing Channels
Systems
Strategic Relationships
Profit Margins & $ Value Generation
“Wow” Factor
Key Performance Indicators
Creating Your Unique Selling Proposition
Building Your “Ideal” Client Avatar
Your 10 by 10 Marketing Matrix
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Building Your “Ideal” Client Avatar

Business Development Model: Targeting Profitable Customers Building Your “Ideal” Client Avatar
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